TORONTO, Nov. 12, 2024 (GLOBE NEWSWIRE) — The Influence Agency announces the launch of the sixth edition of The Yearbook, an award-winning annual report and free resource for business owners, marketers, and influencers aiming to stay ahead of digital marketing trends in 2025. This year’s edition tackles some of the most pressing challenges faced by modern marketing teams—from adapting to the rise of AI-driven algorithms and shifting consumer behaviours to understanding what metrics really matter, The Yearbook is crafted to help professionals not only keep up but thrive in a tech-dominated world.
In winning Gold for Annual Report at the 2024 Summit Creative Awards, The Yearbook established itself as an essential resource for marketing excellence. Now, in its sixth year, the publication offers a 360-degree perspective on the digital marketing landscape, exploring the industry’s evolution while forecasting the trends set to shape its future—all styled through a nostalgic Y2K lens.
[Kickstart your 2025 marketing strategy with a FREE digital copy of The Yearbook.]
Readers will discover actionable insights through engaging content, video tutorials, and more, spread across 28 expert articles in seven core digital marketing verticals, including exclusive digital features. This includes:
- Foolproof AI-driven marketing strategies: Get practical guidance on incorporating AI into marketing campaigns to enhance personalization, efficiency, and performance.
- Practical tools and resources: Access to toolkits, templates, and checklists that streamline workflows and boost campaign effectiveness.
- Trend forecasts for 2025: Discover top trends and predictions rooted in real-world applications and expert analyses across each vertical.
“The Yearbook is more than just a collection of insights—it’s a blueprint for success, grounded in the same principles that made The Influence Agency a trusted, award-winning leader in digital holistic marketing,” said Noah Parker, Partner and VP of Operations at The Influence Agency. “We’ve built our reputation on delivering impactful campaigns, and The Yearbook captures that expertise, offering readers a reliable resource to revisit as they shape winning strategies for 2025 and beyond.”
About the Influence Agency
The Influence Agency (Summit Creative Award winner, 2021-2024) is a North American-based, full-service digital marketing agency renowned for its innovative approach to influencer marketing and digital strategy. Since 2017, The Influence Agency has rapidly grown into one of the most sought-after firms, delivering some of the industry’s most impactful influencer and digital marketing campaigns. Collaborating with notable brands, such as Warner Bros., Puma, Chevrolet, and VTech the agency excels in crafting authentic, results-driven strategies that elevate brand engagement and fuel growth.
Media inquiries:
Tanya Cruz, Director of Communications
The Influence Agency
[email protected]
416.254.2944
